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  <titleInfo>
    <title>Administración de ventas</title>
  </titleInfo>
  <name type="personal">
    <namePart>Johnston, Mark W.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  </name>
  <name type="personal">
    <namePart>Marshall, Greg W.</namePart>
    <role>
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  </name>
  <name type="personal">
    <namePart>Mascaró Sacristán, Pilar</namePart>
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  </name>
  <name type="personal">
    <namePart>Deras Quiñones, Adolfo</namePart>
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    </role>
  </name>
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  <originInfo>
    <edition>7</edition>
    <issuance>monographic</issuance>
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  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>659 p.</extent>
  </physicalDescription>
  <tableOfContents>Formulación del programa de ventas -- Implantación del programa de ventas -- Evaluación y control del programa de ventas</tableOfContents>
  <note>Incluye índice</note>
  <subject>
    <topic>Administración de ventas</topic>
  </subject>
  <subject>
    <topic>Estrategias de venta</topic>
  </subject>
  <subject>
    <topic>Liderazgo</topic>
  </subject>
  <classification authority="ddc">658.81 J73a1</classification>
  <identifier type="isbn">970-10-3970-X</identifier>
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    <recordCreationDate encoding="marc">  a000</recordCreationDate>
    <recordChangeDate encoding="iso8601">20191008112519.0</recordChangeDate>
    <recordIdentifier source="OSt">20017</recordIdentifier>
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